@cleoshaven on Instagram: "The first South Asian pop song is widely considered to be “Ko Ko Korina” (1966) from PAKISTAN 🇵🇰. Pop culture in South Asia emerged much later than in the West. Before the 1960s, the region was dominated by: • Classical music • Folk music • Ghazals • Film songs based on classical ragas • Religious and regional music But then came, Ko Ko korina, First time a Western pop beat was used in a South Asian film • Inspired by rock-and-roll and early Western pop • Vocal style