Balmain collaborates with digital artist Jeff Cole, known for his colorful illustrations and dynamic animations for the Balmain Unicorn Sneaker. Take a look behind the scenes at Jeff's process as he focuses on the futuristic silhouette to create hypnotic artwork metamorphosing all colorways of the sneaker. Stay tuned for more information on MINTNFT.com #BALMAINUNICORN | Balmain

Entdecken Sie die Unicorn Sneakers, eine Zukunftsvision zwischen Realität und Metaverse. Jetzt erhältlich auf BALMAIN.COM | Balmain

A close look at @ant.kai x @balmain Unicorn sneakers, available now from Balmain. 📷: Highsnobiety | Highsnobiety

80 years of Balmain : Dresses Pierre Balmain defined the New French Style through cinched waists and strong shoulders. He dressed visionary women: from his courageous and stylish mother to intellectuals such as Gertrude Stein and Alice Toklas; from rule-breakers he dressed with confident elegance to queens and princesses navigating the balance between tradition and modernity. | Balmain

From OTT evening gowns and stilettos to edgy #Balmain dresses and Adidas Yeezy Boost kicks, #KimKardashianWest's wardrobe has come a long way between 2006 and 2018. You can't miss the star's wardrobe journey. #StyleEvolution | VOGUE India