Sarah Mahoney , Staff Writer, 2 hours ago ; If you want to know where Nike is placing its bets these days, look at who's ...

Los Angeles Lakers star LeBron James starred in a new commercial for Nike Powerbeats Pro 2 earbuds, where he struggles on the ...

The commercial continues with Kim shouting at LeBron as he walks to the first tee: "Everyone giving you advice on your game?

Durant and the Longhorns announced a new NIL program in partnership with Nike that will celebrate Longhorn student-athletes.

Apart from being an NBA legend, Charles Barkley is also one of the most daring sports personalities in history. As he looked ...

We might not know what basketball looks like in 50 years, but Nike is already getting a jump start on the shoes players will wear. Nike’s design is loaded with bouncy, full-length Air Zoom Strobel and ...

Sam Cozart is the big man on campus for the Texas Longhorns this spring. Literally. Texas' freshman pitcher is among the largest in the SEC, a 6-foot-7, 260-pounder from High Point, North Carolina.

The Los Angeles Clippers might be hosting NBA All-Star Weekend with most of the events taking place at the Intuit Dome, but the city of Los Angeles will always be a town dedicated to the Los Angeles ...

The 2026 NBA All-Star Weekend tips off soon, and every major sneaker brand is already making its presence felt in Los Angeles. From pop-ups to sneaker drops, no company is doing it bigger and better ...

Directly following the Seahawks’ Super Bowl LX win over the New England Patriots on Sunday, Nike put out a commercial Seattle fans are sure to love. Seahawks legend Marshawn Lynch starred in the ...

As expected, Nike has prepared a special footwear range coinciding with the NBA All-Star Weekend in February. Dubbed “Warning Label,” this year’s sneaker lineup for the All-Star festivities includes ...

Nike is breaking the mold on the basketball shoe and looking to the future of the game. How are they going to prepare players for the new age of tempo, pace and speed? It’s all in the G.T. Cut 4 ...