A few years ago, I stood on stage in front of 3,000 university students and asked a simple question: “How many of you consider yourselves creative?” Maybe a dozen hands went up. Same question to a ...
When we talk about creativity in advertising, we’re usually referring to the actual ad creative itself — the genius ideas that become the genesis of sticky and memorable advertisements, like the 1985 ...
Entrepreneurs know that every decision they make is a critical juncture in their future success. And it's often the unexpected challenges that truly test our abilities. Here, I reflect on when I ...
Our industry needs to focus on meaningful creativity. Allow me to break down why that is so much more important than winning awards. One of the (expected) key topics coming from Cannes Lions 2022 was ...
What is creativity? It’s usually defined in terms of imagination and innovation and especially related to the production of artwork. Yet creativity isn’t necessarily about art per se but is a quality ...
Steve Jobs once said, “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something.
PARIS: Of all the skills valued in the modern world, one still seems to resist the grip of artificial intelligence: creativity. It intrigues, fascinates and yet proves essential, in innovation, ...
I’ve called Susan Orlean to discuss creativity, but I can’t stop staring at the poster-size playing card propped up behind her chair. The Queen of Hearts grimaces back at me while the legendary New ...