Google Photos will roll out an AI-powered wardrobe feature this summer, first on Android and later on iOS, that catalogs clothing from users’ saved images and enables virtual try-ons. The tool will ...

TikTok is adding staff with expertise in AI to build tech for its e-commerce platform. The company is hiring to potentially build tools for virtual try-ons and other solutions. TikTok is leaning into ...

How DressX, Google and NVIDIA are reshaping fashion AI, virtual try-on and ecommerce as brands chase better fit, fewer returns and more brand-accurate shopping workflows.

In an era where technology increasingly affects our daily lives, virtual try-ons have emerged as a compelling innovation in consumer psychology. From clothing and accessories to makeup and eyewear, ...

Continuing the product update streak from the Google I/O development conference, Google today announced it is adding virtual try-ons to Search. Available starting today for shoppers in the U.S., the ...

Augmented reality shopping has become a fundamental way to buy certain products online, as beauty and furniture brands can attest. Amazon knows that, too, having for years now let customers see what a ...

The eyewear industry is seeing a new shift in consumer behavior. Shopping for glasses is no longer limited to in-person stores, and online purchases have risen. A report by SkyQuest found that 12.4 ...

Amazon is looking for just the right foot fit. The e-commerce giant has launched a virtual try-on service for shoes, helping consumers use their iPhone to see how a pair of shoes will look on their ...

Fashion brands entered this Black Friday seeing green not just because of sales but because they’re offering more sustainable products than ever before. From carbon-neutral T-shirts to sustainable ...

Google Photos is introducing an AI-powered wardrobe feature that scans users’ photo libraries to catalog their actual clothing for outfit planning, moodboards, and virtual try-ons. The tool could ...

TikTok is staffing up to improve its e-commerce tech. It wants to hire a handful of workers in the US to enhance its shopping experience with features like virtual try-ons and generative-AI shopping ...