Forbes contributors publish independent expert analyses and insights. I share tips about launching, validating and growing startups. Storytelling isn’t a marketing trick - it’s how humans think.

In a time of mass unpredictability, when our career and personal perspectives often waver, one of the most basic yet powerful reminders is that our lives are shaped by time, circumstance, and ...

I’m having breakfast with a friend the other day, and the topic shifts over to business. “How are things going? What are you building?” Uh-oh. First off, I’ve done a terrible job in the past of ...

“The Lord of the Rings: The Fellowship of the Ring” actors Ian McKellen (left) as Gandalf and Elijah Wood as Frodo. Photo: Getty Images At its core, a story is simply a narrative about transformation, ...

In 2025, playing it safe isn’t an option. It’s time for brands to stop following the rules and instead challenge them. There are so many touchpoints consumers engage with nowadays, and algorithms that ...

Founders who lead with authentic stories connect more than stats ever will. Position customers as heroes and your brand as their trusted guide. Strategic storytelling builds emotional moats that ...

This week is the Society for Storytelling’s 15th annual National Storytelling Week. Events to mark this promotion of the oral tradition of storytelling take place in schools, museums, bookshops and ...

CHICAGO, IL, UNITED STATES, March 5, 2026 /EINPresswire.com/ — Storytelling as a leadership skill is increasing in demand. According to LinkedIn, the number of ...

CLEVELAND, Ohio - Cleveland.com videographer John Pana and photographer David Petkiewicz shared their tips on visual storytelling with high school students participating in the Cleveland Media Academy ...