Producers of alcoholic drinks are increasingly adopting sachet packaging to deepen market share for their products. The shift to sachet packaging is prompted by combination of socio-economic factors ...
Rashmi Pratap A sachet revolution is under way in the Indian entertainment market. Replicating the FMCG strategy, over-the-top (OTT) media platforms are trying to hook customers by offering small, low ...
TO provide an accessible dairy alternative, Hollandia Soya Milk has introduced a new 100 milimetres convenient pack. Chi Limited’s Managing Director Mr. Deepanjan Roy said the rationale for ...