Add Yahoo as a preferred source to see more of our stories on Google. Following an investigation by The Guardian that found Google AI Overviews offering misleading information in response to certain ...

“Today, we’re announcing updates for Search ads query matching and brand controls.” It’s been a while since one sentence from Google elicited such a positive reaction from the PPC community. Last ...

Google Search has been essentially the same for more than 20 years. Generative AI is bringing some of the biggest ever changes to Google Search. BI tracked some of these changes over several months to ...

Wired had a piece named How Google Alters Search Queries to Get at Your Wallet. That piece wrote, "Google just flat out deletes queries and replaces them with ones that monetize better." Danny ...

This SEO approach to BigQuery answers the question: What do I do once I connect BigQuery to Google Search Console? Let's find out! BigQuery has a number of advantages not found with other tools when ...

Google on Tuesday announced it will begin restricting the types of election-related queries that users can ask its Gemini chatbot, and it has already rolled out the changes in both the U.S. and India.

Google’s new "global queries" feature, currently in preview, eliminates the need for complex ETL (extract, transform, load) ...

Google today announced four significant updates to its Ads platform, enhancing query matching and brand controls for advertisers. Why it matters. These changes aim to improve ad performance and give ...

Ever want to find query data in Google Search Console where the query is a conversational query style? The long long queries that give you insight into how people may be finding your content via AI ...

Google Ads will aggregate misspelled queries in search term reports. Negative keywords will automatically block misspellings. New brand inclusion and exclusion features offer more control over ...

There’s one major way in which Google’s AI-powered search feature AI Mode differs from its traditional search engine — a complex technique used to answer a user’s question called “query fan-out.” AI ...