After seeing the lifelike action of the Rose Kuli Multi-Jointed Swimbait on a Facebook test video, I decided to investigate the lure a little more. I’d never heard of Rose Kuli — a company that ...

Fishing lures aren’t just tackle box staples — they can be prized collectibles that command impressive prizes. But before you fall hook, line, and sinker, it’s important to know what makes a lure ...

Every now and then, a buddy and I will go Zen on a fishing trip and confine ourselves to 10 lures each. No exceptions. It’s a brutal task, winnowing down an entire shelving unit full of lures. But ...

BARTOW — Eger Baits' Fuss Budget, a topwater plug for bass, looks like a sure bet to entice a trophy largemouth into rising to the surface and inhaling it. So does Eger's Florida Special, another ...

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Although swimbaits have been around for nearly 40 years, it’s fair to say that their popularity has reached an all-time high. The trend should come as no surprise: Americans obsess over catching huge ...