Lou is a freelance journalist and content writer with a focus on the automotive world. After graduating from Coventry University (Automotive Journalism MA) in 2020, she worked in automotive e-commerce ...

No car ever received — or likely will ever get again — the introduction that the Edsel did. Henry Ford II was determined to make the Edsel a pillar of the company, and his marketing team used every ...

And now a page from our “Sunday Morning” Almanac: September 4th, 1957, 59 years ago today ... the day Americans got their first look at a brand new car. Named for Henry Ford’s son, who had died years ...

Sometimes you have to wait 50 years to get the last laugh. Take the Edsel. Please. Long the butt of jokes, Ford Motor Co.’s paean to 1950s automotive excess has staged a Donald Trump-like comeback to ...