Reliance banked heavily on Ajio to dominate the online fashion and lifestyle market, but replication of the offline business model proved counterproductive Ajio couldn’t grow its share of India’s ...

The ad film brings AJIO forward as a brand with an actual perspective and point of view, and as a leader in inclusive fashion. The ad film features Varun Dhawan and Shraddha Kapoor in an incredible ...

"Reliance wanted profitability in Ajio by this fiscal year and it is achieving it in December itself. The focus going forward will be on profitable growth since Reliance doesn't want to burn money ...

Mumbai, 26 September, 2024: India’s premier fashion e-tailer, AJIO, today announced the launch of H&M, a brand known for fashion and quality at the best price in a sustainable way, on its platform.

AJIO, a leading fashion and lifestyle platform has launched an original Instagram-first micro-drama series, ‘SUIT YOURSELF’, marking a shift towards long-form, character-led storytelling as part of ...

Mumbai (Maharashtra) [India], September 26 (ANI): India's leading fashion e-tailer, AJIO, on Thursday announced the launch of H&M on its platform. This partnership aims to enhance H&M's online ...

Ajio, the online shopping site for fashion and lifestyle products, is gearing up for its Big Bold Sale. This exciting event will feature a diverse range of items, including women's wear, makeup, ...

Reliance Industries, run by India’s richest man Mukesh Ambani, is gearing up to deploy a winning strategy from its past playbook for the fashion market: low-cost products. Ajio, Reliance’s retail ...

AJIO, an online fashion platform, introduces the #VdayNahiMeDay campaign, urging individuals to celebrate themselves regardless of relationship status. The campaign, conceptualised by Youngun, ...

Reliance Retail’s fashion ecommerce platform, AJIO, is gearing up to feature products from the renowned Swedish fast-fashion giant, H&M, on its website. This move potentially hints at a significant ...