Backlash at ads?Some marketing experts warn that the airlines may be going too far.Marketing consultant Bruce Silverman, a former creative director at three of the largest ad agencies, says many ...

CHICAGO - United Airlines has announced the launch of Kinective Media – a media network that uses insights from travel behaviors to create personalized and real-time advertising. This means the ...

Early this month, United Airlines posted a cheeky tweet encouraging travelers to always “read the fine print.” It cited Department of Transportation data proving United is Denver’s most-flown airline, ...

On Friday, United Airlines announced that it is bringing personalized advertising to the seatback entertainment screens on its flights. The move is aimed at increasing the airline’s revenue by ...

From the end of World War II to the 1970s, airline travel experienced a revolution in extended routes and better aircrafts. The corporate design evolved alongside, and in Airline Visual Identity: 1945 ...

Advertising activist group Brandalism has hijacked 500 billboards across Europe, replacing them with satirical artwork to highlight the role airline marketing plays in driving greenhouse gas emissions ...

Images and tag lines for the campaign were written by artists and call out specific companies like the Dutch airline KLM — which is currently enmeshed in litigation over charges of “greenwashing” ads ...

Over the past few years, American Airlines steadily removed seat-back screens from almost all of its domestic fleet. The airline’s rationale was that people now bring their own screens wherever they ...